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About
Sobo Studio isn’t built to blend in.
It’s built to interrupt.
BOLD ~ MAXIMAL ~ A LITTLE DRAMATIC
We are a creative studio shaping brands that feel — not just look good. From identity to campaigns, everything we touch is designed to be intentional, desirable, and a little hard to ignore.
Because safe branding is forgettable.
And forgettable doesn’t sell.
At Sobo Studio, we don’t just create visuals — we build energy. The kind that makes people stop mid-scroll, save, share, and come back for more.

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Services
Brand Identity // Social Media // Creative Direction // Marketing // Campaign Concepts // Content Strategy //

Our CREATIVE DIRECTOR
SHABRIN J. ROKADIYA --- AKA SOBO
Creative, instinctive, and unapologetically aesthetic.
With a background in luxury brand management and a sharp understanding of what resonates with both Millennial and Gen Z audiences, Sobo brings a point of view that’s equal parts strategic and visual.
She doesn’t follow trends — she reads the room before the trend even lands.
Sobo Studio is an extension of her lens:
detail-obsessed, culturally aware, and built on the belief that good branding isn’t just seen — it’s felt.
WHY SOBO STUDIO ?
Because you don’t need more content.
You need a point of view.
And if your brand is ready to be seen, remembered, and desired —
you’re in the right place.
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