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SOFT LAUNCH
SOCIAL MEDIA + STRATEGY
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For brands stepping in — but doing it right.
Your brand’s beginning sets the tone for everything that follows.
This package is designed to give you a presence that feels clear, cohesive, and considered from day one. We don’t believe in random posting or overdoing content — we focus on what actually builds perception, consistency, and quiet recall.
It’s not about doing more. It’s about doing it right.
What we do here:
Content Creation
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12 static posts + 4 reels
A strategically planned mix of content designed to introduce your brand with clarity and impact
Feed & Aesthetic Direction
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Structured, luxury grid planning
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Feed planning & overall visual consistency
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Collection / campaign-based posting approach
Strategy & Positioning
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Full content strategy (what to say, how to say it, and when)
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Content calendar planning with clear direction
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Strategic number of posts & reels (quality over excess)
Creative Direction
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Concept-based direction for shoots (mood, styling, visual intent)
Brand Communication
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Caption framework (minimal, premium tone)
Story Presence
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30+ curated story designs monthly
To maintain an active, aligned, and engaging brand presence
Performance & Growth
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Ad runs with basic strategy direction
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Monthly performance check-in
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Ongoing refinement based on what’s working
Investment:
35,000 inr
Timeline:
MONTHLY RETAINER
SOCIALS